About us
About Us
Technology for safe surgical procedures.
Who we are
BOMED operates premium surgical technology under an execution model: world-class technology, specialized clinical service, and operational reliability.
We are not a traditional distributor. We integrate multiple complementary technologies into a coherent platform for surgery, with technical staff present in the operating room and standardized processes from start to finish.
Our approach transforms the complexity of coordinating multiple providers and equipment into a predictable, safe, and efficient experience for the surgeon and their team.
Mission
Provide surgery specialists with the best available medical technology to optimize procedures and elevate patient safety.
Vision
Become the national reference in high-precision surgical technologies with social impact.
Our Values
The principles that define our daily operations and our relationship with surgeons, hospitals, and manufacturers.
Triple A commitment and service
Attention, accompaniment, and action. Every interaction with the surgeon and their team reflects a service standard that does not tolerate mediocrity.
Operational excellence
The operating room is like an orchestra: every instrument must enter at the precise moment. We operate with the precision of an F1 team where every second counts.
Teamwork
Continuous integration between surgeon, anesthesiologist, hospital, and our technical team. The surgical outcome is a shared responsibility.
Reliability
Always present. The surgeon knows that when they schedule with BOMED, the equipment, technology, and support will be ready. No excuses, no surprises.
Continuous education
Constant training in new technologies, workshops with manufacturers, and permanent updating of the technical team to stay at the forefront.
Coverage
We actively operate in the main spine surgery centers in central Mexico.
Mexico City
Main operations headquarters and highest concentration of hospitals and specialized surgeons.
Puebla
Active network of surgeons and hospitals with growing demand for advanced surgical technology.
Queretaro
Strategic expansion to the industrial corridor with access to high-specialty medical centers.
Our Team
Leadership with direct experience in medical devices, hospital relationships, and operational technology.
Ricardo Bojalil
CEO
Strategic direction of the company and development of alliances with international manufacturers. Responsible for institutional positioning and the expansion of the BOMED surgical operations model in the Mexican market.
Veronica Lubians
Commercial Director
Leadership of relationships with spine surgeons and hospitals nationwide. Management of the commercial network, activation of new accounts, and clinical-commercial follow-up of the BOMED technology platform.
Javier Flores
Technology Director
Responsible for technology infrastructure, traceability systems, and digital operations. Implementation of artificial intelligence tools, electronic invoicing, and operational automation at BOMED.
Certifications and Compliance
We operate under the highest regulatory standards to guarantee the safety and traceability of every device.
COFEPRIS
Health registration with the Federal Commission for Protection against Health Risks
CFDI 4.0
Electronic invoicing in compliance with SAT requirements and current tax regulations
FDA / CE
All technologies we operate carry FDA approval and/or CE marking from their manufacturers
Traceability
Complete chain of custody from manufacturing lot to hospital, in compliance with COFEPRIS